ABC 2011? Crisis & Issues?Communication Summit: November 15 and?16th, 2011
The rules have changed in the era of?instantaneous communication? #iabccrisis
University of Southern California
Davidson Executive Conference Center
3415 South Figueroa Street
Los Angeles, California 90089-0871
Come join us and advance your corporate communication to
all your stakeholders through crisis and issues communication at this
important summit
The biggest mistake companies make during a corporate or operational
crisis is a lack of communication and transparency with stakeholders and
employees, causing a negative impact on valuations, according to a
survey jointly released recently by the Canadian Investor Relations
Institute (CIRI) and Fleishman-Hillard Inc.
Yet for those who have a crisis plan in place, only 29 percent of
companies update it once a year, according to the survey results. As a
rule, it is best practice to update a crisis plan at least once a year
to ensure the content is evolving and maintaining relevance in today?s
marketplace.
Click here to find out more and/or to register.
Source: http://la.iabc.com/2011/09/29/iabc-crisis-communications-summit-los-angeles-ca/
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